Joe Pulizzi on Epic Content Marketing
In this webinar Joe Pulizzi will review the latest content marketing research, and then dive into five essentials for marketers in 2015.
The webinar will include:
- Setting proper goals for your content marketing program
- Creating a content marketing mission statement to drive your business
- Focusing on subscribers over likes and fans
- Developing an influencer program to acquire new subscribers
- Jumpstarting your content marketing program with partnerships